Get a FREE Autoresponder for 30 Days — With Set-Up!
By admin | June 14, 2009
Do you have an autoresponder service yet? If you don’t, you better get one fast. An autoresponder can make a HUGE difference in your business revenue.
Imagine this: You may pay for pay-per-click ads or some other kind of advertising — and every single person who doesn’t act on your offer is lost to you forever. Money down the drain!
What if you could make them an irresistible free offer of a gift that they can get just by giving you their email address and permitting you to follow up with them. And then you follow up with them, making them more great offers and providing them with valuable information. Your sales will easily be a multiple of what they normally are, especially over time.
Just do the math. Let’s be really conservative. Let’s say that for every person who buys, you get 5 people who sign up for your list (that number is likely to be much bigger if you have a good offer). And one of them turns into a customer as well. That has doubled your number of customers right there. Think about the lifetime value of each new customer. And you got that for how much of an investment?
Well, it’s miniscule in comparison to what you’re paying to get that traffic to your site in the first place.
And right now, for a limited time only, I have a special offer (first come, first served!): You can try out an autoresponder for FREE for 30 days, AND that includes setting up your first mailing list for free too.
So you can try it out without having to pay for anything at all. How? Where?
Just go to my Freebies page above, or click here for my Freebies Page and you’ll find out all you need.
Or simply click here for your FREE 30 Day Trial and then send me an email at Drkwebmarketing AT Gmail DOT com so we can schedule your installation.
You’ll be pleasantly surprised by what having an autoresponder can do for you.
Elisabeth
Topics: autoresponder, freebies | No Comments »
How to Get Targeted Traffic on Autopilot
By admin | June 5, 2009
Well, how to get targeted traffic on autopilot? There are several aspects to that question:
1) What’s targeted traffic? And why bother?
Targeted traffic is traffic, also known as visitors, that is interested in precisely what you have to offer.
2) How can you get it?
The best type of targeted traffic isn’t just interested, but they’re ready to buy, AND they’re ready to buy from YOU. And short of personal recommendations, there’s really only one strategy that provides this kind of traffic: ezinearticles — in high-quality ezines (oh, and high-quality articles!). These make you look trustworthy and knowledgeable, exactly like the kind of expert your visitors are predisposed to trust.
3) How can you get it on autopilot?
Only one way: Hire someone who’ll do it for you. Be sure to hire someone who knows what he or she is doing though. Consider it an investment in long-term traffic. Having a new article every day appear quickly builds up the traffic. And the more articles are out there, the more traffic you’ll get. And that traffic keeps on appearing on your website for months and even years — as long as your articles are out there.
Like this plan? Where can you find someone who’s right for you?
You can go to the Warrior Forum, for example. Check out this offer:
Why Blog WSO? Well, it started as a blog-a-day offer, but it turned out that there is much greater interest in article marketing –and for good reason. Those articles are out there. they can go viral. They get republished in other directories and in ezines. And when someone googles you, you’ll be all over the place. Now THAT can impress your potential customer or client.
How do you know someone is a good writer?
Check out what else that person has published. Also realize that you get what you pay for. Sure, there are places where you can have articles written for $4 a piece. Those articles are usually not designed to make you look like the expert you are, though.
If you bother hiring someone at all, why not hire someone who’s good. Either that, or be prepared to rewrite those $4 articles yourself.
Meanwhile, if you want targeted traffic on autopilot, you now know where you can get it…
Topics: More Website Visitors, article marketing | No Comments »
Article Marketing: What Will It Do For Your Business?
By admin | June 1, 2009
You may have heard about "article marketing." And you’re probably wondering what it is and why you would possibly want to do something like that. Maybe you don’t even like to write. Well, we’ll deal with this later, but first of all, let’s take a quick look at why you should be doing it in the first place:
1) Be an Instant Expert
Okay, maybe not instant, but it does work very quickly. Being published, having your name all over the internet in conjunction with what you do will give you a great deal of credibility when people look you up as they decide whether to do business with you.
And trust me, the vast majority of people WILL look you up online.
2) It helps you get found
Article marketing helps you in many ways to get found online. Those articles are out there, going viral, and spreading your name all over the web. The better and more interesting your articles, the more likely this is to happen. And each article is like a sales agent — for you.
Articles also have a way to pop up at the top of Google search results for the keywords you pick. Not all of them, mind you, but with some skill and backlink building, you may find that your articles are on the first place for more and more keywords as you write more. And each time, someone finds your article on page one of Google, they’re likely to check it out. And find your resource box.
And you know what! Finding the information they’re looking for in an article makes people much more likely to believe it. More likely than if it were on a blog or a sales page. So write all the articles you can.
3) Backlinks!
Each article will have a link back to your site. Since many article directories are authority sites, this is really helpful with building up your Google power.
What to do now?
Convinced? Start by opening a FREE account at Ezinearticles.com , the biggest ezine directory on the web. Then, write articles. Or outsource it.
Where can you find people to write your articles?
Many places. Some of them are cheap — and pretty bad or at least mediocre. Remember that those articles are your sales force. Don’t skimp too badly! If it’s done right, article marketing can really help your business!
You can also check out my own services… Just go on over to SEO Writing (see above) or to "Get Help With Your Internet Marketing" and check out my offerings. Or email me at drkwebmarketing AT gmail DOT com and I’ll be happy to answer any questions you might have.
OR, and this is a VERY limited-time offer, you could go to my Warrior Special Offer, and nab a subscription to my blog-a-day offer (or article-a-day M-F). You can find it here: http://budurl.com/blogWSO
Let me know how I can help you. And be sure to sign up for my occasional newsletter with more marketing tips, incuding some tips on more effective article marketing (which is one of my specialties).
Wishing you amazing success,
Elisabeth
P.S.: Be sure to check out my special new site for helping local businesses with their online marketing needs: Richmond Web Marketing
Topics: article marketing | No Comments »
Cut Your Advertising Costs & Increase Your Revenue
By admin | May 14, 2009
How would you like to cut your advertising costs and increase your revenue at the same time? It’s easy — if you use the power of the internet to your advantage.
Will there be some costs involved? If you want to do it right and prefer not to do it all yourself, yes. But they pale in comparison to what you’re probably paying right now. Think about it. What ARE you paying for advertising?
Yellow pages ads? Print ads? Radio or TV? Maybe even ads that place you on a group page online — on a page together with your competitors! How effective is that?
And what are you getting for your investment? You know that investing is a good thing — if you get a decent return on your investment. So how’s your return on your investment, or your ROI?
If it’s great and you’re happy with it, good for you! You’re clearly doing something right.
But many business owners I’ve talked to have a very different experience. First of all, they often don’t even know what if anything the advertising is doing for them. They see little evidence of increased business or revenue.
And their fancy websites, if they have them? Especially those flashy "Flash" sites? Squat! That’s because most web designers aren’t experienced in marketing. They want their sites to look gorgeous, and usually they do. The problem? They’re literally invisible to the search engines.
Now what was the reason you had a website again???
Compare that with online marketing done right:
* Websites that people can actually find.
* A system that captures those visitors’ contact information so you can follow up with them.
* Copywriting with a strong call for action — to increase your chances that those visitors become customers.
* And a system that follows up with your customers, to build and reinforce a solid relationship that can last for years.
*Almost everything is trackable, so you can do more of what’s working and tweak what’s not working quite so well.
Will it take work? Yes.
But it’s work that will pay off. So why not at least take the time to find out more. Discover how you could be THE go-to person in your area for whatever it is you have to offer.
Or, if that’s a bit too "big" for you, how about getting a few additional regular customers per month. How much of a difference would that make in your revenue stream?
Depending on your business, even one or two new customers a month will more than pay for your investment — especially if you think of the lifetime value of each of those customers or clients. Oh, and especially if you can drop some of that other advertising that isn’t doing a darn thing for you.
Sounds like a no-brainer, doesn’t it? And you’ll get a free consultation too if you call me and tell me you want one. Plus you’ll get a free report.
So if you’re ready to reduce your advertising expenses and increase the number of your clients and/or customers, why not pick up the phone and call me right now, before you forget. You can reach me at 804-285-2535. If I’m not there, please leave a messsage. And if the phone is busy, please be sure to call back later.
Elisabeth
P.S.: If you prefer, you can also send me an email: drkwebmarketing AT gmail DOT com. I look forward to talking with you.
P.P.S.: Announcing: My shiny new website: Richmond Web Marketing
Topics: get more clients, reduce advertising costs | No Comments »
The First Page of Google: What Does It Take To Get There?
By admin | May 12, 2009
The first page of Google? Who wouldn’t want their website on that spot, especially for the keyword their customers are looking for.
And it’s not Mission Impossible either, but depending on how competitive your keyword is, it might take some doing — and especially some know-how.
What know-how? How to optimize the page without overdoing it. How to create a website Google will love. How to get past all the other people clamoring for that spot.
Is it a sure thing? No one can every totally guarantee it, but depending on your situation, your chances can be very good, provided you have done your homework on making your website as optimized as possibe, provide excellent information, maybe even have a video on it, and so on.
And then…
You also need “backlinks.” What are these? Those are websites with related content linking to your site. The higher the page rank of those sites, the better.
One easy way to get high quality backlinks is to publish articles for Ezinearticles.com and other, similar article directories.
Another way is social bookmarking, and yet another is posting of forums and having your website’s link in the signature.
And we haven’t even gotten to videos yet… 
Is it work? Sure. But it’s work well spent. Or money well spent, if you choose to pay someone else to do it.
Coming up soon: A workshop on how to do all that.
Here in Richmond, but probably also as a webinar..
Sign up on the form to the top right to find out the details.
Elisabeth
Topics: small business marketing | No Comments »
Website Makeover Time? Is YOUR Website NOT Working For You?
By admin | May 10, 2009
Your website needs a makeover. It’s not working for you. How would I know? 98% of all websites aren’t doing squat for the business they’re supposed to bring new customers.
So chances are good that yours is one of them. If not, congratulations! You’re probably working with someone who understands internet marketing.
But if you’ve not updated your marketing strategies recently, you STILL may be leaving a ton of money on the table. That’s because having a great website, even one that works, even one that does everything right, is only the beginning.
Would you like to be sure that YOUR website will do everything it can to bring you prospects and convert them into clients or customers? Get a makeover. Or at least an assessment. You think it’ll cost a fortune?
Not in comparison to what you’re probably paying in advertising costs right now. In fact, you hardly can’t afford NOT to invest in getting your website into shape.
You’ll quickly discover that it will likely cut your advertising costs in half (at least if you’re the kind of advertising you’re “supposed” to in the off-line world), while increasing what you’ll get from them significantly even within the first month.
But there’s only one way to find out. Get a free consultation to discover what you can do to make that happen for your business.
Call me at 1-804-285-2535 and let’s set up a time to talk.
You’ll be amazed by the possibilities.
Elisabeth
P.S.: I’ll be offering a FREE report about the biggest mistakes that might keep your website from making you money shortly. It’ll be posted right here, so be sure to come back within the next day or two.
Topics: website makeover | No Comments »
Small Business Marketing and Storytelling: an Unexpected Synergy
By admin | April 30, 2009
Storytelling and small business marketing. At first sight, you might be a bit surprised by this combination. Thoughts of tall tales come to mind. But if you think about it for a bit, there are numerous ways in which stories can help you market and build your business.
Let me tell you how I got the idea for this article… I was happily tweeting around on Twitter when I came across a tweet by TheStoryLady on storytelling in business.
Sounded intriguing, so I followed it, finding an ezine article, which led me to her website:
And that, of course, reminded me of the many times I’ve used story-telling to good advantage, in teaching as well as in business. People love stories, and they’ll listen when you’re telling them a good story — and then they’ll take the message as well.
Check it out. There are more ways to use stories in business than you ever imagined. From the story of how the business began, to how it found some interesting things it’s selling or providing as services, from using stories to motivate employees to keeping newsletter readers interested. And so on….
And of course, storytelling is almost indispensible in copywriting. At least when you really want to get the reader’s attention. From John Carlton’s one-legged golfer story to the guy who sat down to play the piano with everybody laughing, stories are everywhere.
Start paying attention. And start using them more deliberately yourself.
Topics: Copywriting, small business marketing, story-telling | No Comments »
Twitter for Business: How to Take Advantage of the Social Networking Boost
By admin | April 29, 2009
Maybe you’ve heard of Twitter. Chances are that you either don’t think it’ll be useful for your business or you don’t really know where to get started. Read on to find out more.
Question 1: Can it help your business?
Answer: Yes! But you have to approach it the correct way.
Question 2: What is the correct way?
Answer: You focus on building a following — and a relationship with your followers. That will eventually earn you the right to sell too. But if you try to sell right away, people will just unfollow you and the whole thing won’t work.
Question 3: Will it take a whole lot of time?
Answer: There are ways to spend just minutes a day and get good results. Especially if you outsource the labor-intensive stuff.
Question 4: Where can I learn more?
Answer: You can sign up for my Twitter teleseminar (coming shortly) or hire me for a Twitter coaching session. Or you can check out one or both of the following resources: Twitter Decoded and Twitter Traffic Machine.
Both of them are terrific. They both provide you with great information on how to get tons of hands-off traffic though, so you should definitely get one of them if you want to make Twitter really bring you lots of customers without having to do a lot of the hard work yourself.
So please give Twitter a whirl. The biggest mistake you could make is to not take advantage of it. And when you do get involved with it, please be sure to leave your hard sales tactics at home, and instead, get ready to have some fun.
Bonus tip: When Twitter asks “What are you doing?” it doesn’t really want to know the daily minutiae of your life, even if a few misguided tweeps still do answer that question literally. Instead, talk about things your potential clients might find interesting. Tidbits of useful info. Links to great resources. And yes, fun stuff too. Plus the occasional special offer
Stay tuned for my Twitter teleseminar in the very near future.
To Your Success,
Elisabeth
Topics: Social Media Marketing, Twitter Marketing | No Comments »
Article Marketing: The Key To Attracting Perfect Clients And Customers
By admin | April 5, 2009
Would you like more prospects and clients? If you’re running any kind of business — or plan to — chances are the answer is yes. And there’s a way to attract just the right kinds of clients inexpensively and increasingly over the year, and that is article marketing. It can really grow your client base.
How? Two words: credibility and visibility. You get a chance to show off your expertise — and the more articles you write and publish, the more opportunities there are for people to see your name attached to your articles — as expert author.
Remember the “good” old days? A byline was really hard to get — and it commanded attention. I remember when I had my first article published in the Daily Californian, back during my graduate student days in Berkeley. All day, as I walked around campus, people would tell me they saw my article in the paper! How cool, I thought. I was hooked!
But getting things accepted in print publications can be a challenge. And the number of people who read it can be comparatively limited as well.
Imagine what could happen if you published a dozen or more articles in a place like ezinearticles.com — where other publishers go for articles THEY can reprint, and where you could get hundreds and even thousands of readers. You’ll have your articles out there almost like little press agents — telling the world about your expertise.
And each article comes with its resource box that leads back to you and what you have to offer to your readers. And those readers will arrive on your door step practically pre-sold.
So why not get started? Go check out ezinearticles.com and take a look around. And then open your own author account.
Next, start working on your first article. It only has to have about 300-500 words, and shorter is actually better. Keep it simple, clear, and offer a few pieces of valuable information. And you’re off to the races.
Of course, to do it really well, there are a few other things you want to watch out for, including keywords, a great title, a first paragraph that really grabs the reader’s attention, a resource box that’s really compelling, and on and on.
Don’t want to do it yourself? You can always outsource it. Just make sure that the person who is writing your articles represents you the way you want to be represented.
Sure, people vary in their approaches. Some feel that it’s all about numbers, and that quality is secondary. They would argue that if you can get five mediocre articles written in the same time as one quality article, go for the five. I disagree. You want to make sure that every single article that’s out there represents you well.
After all, your reputation is on the line. And whatever goes online could potentially be out there forever to come back to embarrass you. You can’t recall an article once it has gone viral. So be careful what you publish. Always remember that the whole point of article marketing is to enhance your reputation.
Elisabeth
Questions about article marketing? Send an email to drkwebmarketing AT gmail DOT com
Ready to get started but don’t want to do it yourself? I’ll be happy to help. Go to WriteProVA.com if you want me to do it for you, or to my coaching program if you want me to help you do it for yourself.
Topics: article marketing | No Comments »
A Buck A Minute Consulting: A New Introductory Offer
By admin | March 29, 2009
A buck a minute consulting? What can you get done in that time? Well, you COULD keep talking for an hour, but in just 20 minutes, you might be able to troubleshoot some problem.
Or you could get some feedback on why your articles aren’t leading to any sales. Or you could get a quick website diagnosis.
You could also ask for help with getting your website or your shoppingcart set up. Or your autoresponder.
How does it work? You send an email and we set up an appointment. We talk. You send a $30 deposit, and pay for the rest with PayPal.
Why am I doing this? I want to find a few “ideal” clients, and by working with many different people, I’m bound to find a few that will work out really well.
So if you’re ready to try someone who might help you with your interent marketing business, send me an email…
Looking forward to talking with you.
Elisabeth
Renegade home biz flat banner:
Topics: Consulting | No Comments »
How To Get Your Online Business Rolling
By admin | February 28, 2009
So you have a business, and maybe you have a website. But you’re not seeing much in terms of results…
You need three ingredients to make things happen: An offer, buyers, and a way for the buyers to find the offer.
And then there are several steps you need to take to get things rolling:
1) Decide on your target market
If you have a business already, you may have already decided on your niche or on your target market. If not, start there.
2) Develop an offer or an ethical bribe
Before you start sending traffic to your site, you have to have something in place to capture all those people’s information, or the traffic is wasted. And what would that “something” be? Preferably some kind of freebie to inspire your prospective customers to sign up for your list.
3) You need an autoresponder/data base set-up
You need to have a customer information capture form in place so that when the traffic arrives, people can sign up for your list — and your freebie. That can either be in the form of a “Squeeze Page,” a page solely dedicated to that very purpose, or you can have opt-in forms prominently on your site. If you have any plans to send digital products, you may want to get an integrated system that includes your autoresponder, and that you can upgrade to provide space for all of your products. You can even set up an affiliate system with it. And you can try it out for free if you check it out through this link:
http://www.MyFavoriteShoppingCart.info
If you have an offline business and you don’t believe you will ever want to sell digital products, you may also want to go with Aweber, a company that provides outstanding autoresponders all by themselves.
http://www.MyFavoriteAutoresponder.com
4) You need a domain name
I get mine at http://www.Godaddy.com — but I don’t host my names there. There’s a reason to make sure you don’t host your domain name at the same place where you have your register it. Why? If anything goes wrong and your host decides to shut you down, they can also hold your domain name hostage. That’s bad. If you have them in two different places, you can simply open up an new hosting account somewhere else and switch your domain name over.
5. You need a web host
So you will also need a web host for your website and/or blog. You’ll need to connect your domain name with your webhost, and then you’re set. Your webhost is where you house your website, your blog(s), and your products, including your ethical bribes.
I highly recommend http://www.MyFavoriteWebHost.info, which is Hostgator, and yes, it’s my favorite webhost.
Why? VERY reasonable price, outstanding customer support, it supports unlimited email addresses and domain names for no extra charge (Baby plan, which is about $10/month, or even less if you pay for a year at a time), and it has a cpanel, which is what you want. It is the key to give you complete control over your website, comes with an easy way to install blogs, and much more.
6. Traffic!
Once you have your new customer opt-in forms in place, and your ethical bribe (probably an ebook or an e-course), you’re ready to drive traffic to your site — because now you can lure them with your free and irresistible offer.
7. Build a relationship with your new subscribers
This is a very important part. If you don’t do that, why even bother getting started.
How do you do that? For starters, by setting up an autoresponder with useful and interesting messages.
If you’d like some help or hand-holding as you set all of this up (and maybe with the running of it too), I’d be happy to help.
You may be too busy to do all of this yourself, so you may choose to outsource it. Or you may want to learn how to do it all yourself.
Either way, sign up at the top left for more information and then send me a return email if you’d like to find out if I might be able to help you.
You can also click the middle link at the top of the page for more information or just click this link.
Wishing you much success.
Elisabeth
Topics: Get Your Online Business Going | No Comments »
Increase Your Business in 2009: Make Your Website Earn Its Keep!
By admin | December 24, 2008
You’ve got a website, don’t you?
And you may be proud of it. It’s sitting pretty in cyberspace. But what is it doing for you?
Do people who need your services actually find it?
Does it help you build a list of customers and repeat customers?
If you’re like 99.9% of your fellow business owners, the answer is a very emphatic “No!”
Why not? Didn’t they promise it would turbo-charge your business?
Well….
Here’s a little secret.
The people who sold you that website know all about how to make pretty websites. But chances are, they don’t know much about marketing!
And you need someone to help you who understands marketing. Especially online marketing.
Someone who knows what it takes to make Google LOVE your website.
Someone who knows how to draw customers to your business and how to help you build relationships with them so they’ll come back over and over and over again.
And bring all their friends
You need someone who can help you set up a system that allows you to practically get customers to your store or restaurant whenever you want.
I like to call it “customer retrieval system.”
Say you have an extra shipment of widgets. Or you have a big batch of shampoo that will expire very soon. Or you have a big case of shrimp or lobster you need to use up — fast!
Imagine what it would do for your business if you could get a bunch of people to come in looking for that very thing you have an abundance of, right then and there? Or within a day or two?
Wouldn’t that be pretty cool?
Let me help you set it up for you — and I’ll even take care of all the emails too if you want me to.
Call me or send me an email for your FREE consultation and let me show you how you can put all that cyber real estate you ALREADY own to good use. Get it to actually make you money, like it’s supposed to.
Email me at Elisabeth AT EKWebMarketing.com and include your phone number. Or call me at 804-285-2535 and leave a message with your name and phone number. I’ll get back to you as soon as I can to schedule your consultation.
To Your Success,
Elisabeth
Topics: Increase Repeat Customers, Increase Your Business | No Comments »
More Customers for Restaurants: 3 Keys to Making It Happen
By admin | October 11, 2008
How can a restaurant get more customers? And how can it turn walk-ins or one-timers into repeat customers and regulars?
There are many factors, of course, but in today’s restaurant marketing tips, I’m going to discuss three keys that make a huge difference:
1. Provide great food, service, etc.
The restaurant must be the kind of place where people love to eat. Obviously, that means great food, great atmosphere, and great service. If any one of those is lacking, no amount of web marketing wizardry is going to make much of a difference. But then, any good restaurant prides itself in excelling in those three qualities, right?
2. Have a website that works for you
In order for business to grow, or, in a sluggish economy, even for business to remain stable, a restaurant needs a website that people can actually find. And preferably one that makes them want to return frequently, to check what great new treats they might be able to find on their next visit.
What does it mean for a website to be findable? Does it mean that when someone Googles “Golden Dragon Diner” it will appear on page 1? While we certainly would hope that they’ll be able to find the Golden Dragon Diner that way, that’s not really what’s meant by “findable.”
Instead, try Googling “Richmond Chinese Restaurant.” Now does it appear on page 1 in the results?
Yes? Congratulations. Your website works.
No? Your website is not doing its job.
The key is to help the kind of people find you who don’t already know your name but who are looking for Chinese food (in our example). If you have an Italian restaurant, obviously, you’ll want to score for something like “Richmond Italian Restaurant” or even “West End Italian Restaurant,” depending on where you’re located.
3. Make them come back often
Don’t let those customers leave without being able to lure them back. You need an automated “customer retrieval system,” also known as autoresponder, along with a newsletter.
This sounds simple enough, but in the age of spam complaints, you have to make sure you set it up correctly. If you use my favorite autoresponder, you’re practically guaranteed to do so because it simply won’t let you do it any other way.
Still, that’s only half the equation. For this system to work properly, you also need to know what to write.
Sounds like a lot of work? I’ll be happy to help! Just contact me by sending an email to elisabeth AT ekwebmarketing DOT com and I’ll set it up and run it for you.
P.S.: Obviously, you’ll need to replace the AT in the above email address with @ and the DOT with a dot. You can also fill in your name and email address in the form on the left and I’ll contact you.
Topics: Restaurants | No Comments »
How Restaurants Can Increase Their Business: A Quiz
By admin | September 30, 2008
If you own or operate a restaurant, in Richmond, VA, or anywhere else in Virginia — or anywhere else in the country for that matter, you may well look at the news of economic decline with great concern. And your concern is justified.
Not only are people eating out less, there’s also more competition out there, and it’s growing every day. But if you play your cards right, you may well come out ahead…
… IF you act before your competitors do!
I’d like to ask you a few questions:
1. Would you like more customers?
2. Would you like the customers you do have to come back more often?
3. Would you like your customers to bring all their friends?
4. Are your Mondays and Tuesdays too slow for your taste?
5. Do you have to throw out food on Mondays and/or Tuesdays for lack of customers?
6. Are you losing wait staff because they’re not getting enough tips — for lack of business? Do you have to retrain new ones over and over again, and just when they get good, they’re gone — again?
7. Would you like more business on slow days, or on ALL days?
8. Would you like to build a relationship with your customers so they’ll become great fans of your restaurant?
9. Are you paying too much for your current marketing efforts, especially if they’re not very effective?
10. Would you like to find out how you can leverage the power of the internet and smart copywriting to make more money?
If you answer YES to even ONE of the above questions, I may be able to help you. Please fill in your contact information on the form below (or at the top of the page, right underneath my smiling mug shot), and get your FREE consultation right away.
If you answer YES to more than three questions, you absolutely MUST have the information I can give you and the help I can provide. Your bottom line will thank you!
Please check your inbox for a “PLEASE CONFIRM” message, open it, and click on the link. Otherwise I will not be able to send you any messages.
This confirm feature is a measure to protect you from spam (and me from spam accusations).
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Topics: Increase Repeat Customers, Restaurants | No Comments »
More Repeat Customers and Referrals: How Could You Make That Happen?
By admin | September 12, 2008
Would YOU like more repeat customers? How about more referrals? Or just plain more customers, period.
If you have a restaurant, a store, an independent contractor, or another local business, do you know that the internet can help you get repeat customers, and more customers, for a much lower price than traditional advertising and in an environmentally friendly way?
Think about it…
How many customers are coming through your door in an average month. How many of them do you see again?
Not as many as you’d like, I would guess. And isn’t that a terrible waste?
What if you could somehow entice them to come back over and over again? Do you think this would help your business?
What if they brought their friends, their neighbors, their colleagues.
And even better, what if they did that especially during otherwise slow times?
Let’s say you have a restaurant… You know the routine. Packed on Fridays and Saturdays, and wait staff twiddling their thumbs on Mondays and Tuesdays.
Are you tired of having to throw out food on Mondays because not enough people come in to eat it? Are you tired of waitstaff turnover because they’re not making any tips half the week?
What if you COULD get your repeat customers to come in on Mondays and Tuesdays? Do you see where I’m getting with this?
You CAN. And it’s not even that hard.
Just leverage the power of the internet and some copywriting or have someone do it for you and you could generate all the referrals and repeat customers you want.
Want to find out more?
If you’re in Richmond or Central Virginia, I’d be happy to show you personally how to bring more repeat customers to YOUR business, and help you make it happen.
Just contact me at Elisabeth[AT]EKWebmarketing[Dot]com for more information, and be sure to include your phone number.
If you’re not in Richmond, I can STILL help you, and will be happy to do so. We don’t have to sit in the same room for me to help you set this up.
That’s the power of the internet once again.
So send me an email and I’ll help you too.
First come first served, of course… So if this interests you, be sure to get in touch soon.
Or, even better, fill in the form below and you’ll get special offers plus FREE Marketing Tips.
Topics: Increase Repeat Customers | No Comments »
Grammar Made Easy For The Easily Intimidated
By admin | February 3, 2008
Cool Grammar? Easy Grammar? Fun Grammar? You bet! Here, you’ll find grammar power for the easily (and eventually formerly) intimidated.
Grammar doesn’t have to be as hard or as boring as you may remember it from high school. I specialize in demystifying grammar and helping you discover how to beat the grammar police at their own game.
Look for miscellaneous grammar advice and information in upcoming posts and especially in my newsletter.
Look for my ground-breaking grammar course that will be all of these. Soon to be launched, it can help you explore grammar from the inside out, empower you to tap into the grammar in your very own head and make it work for you, and, of course, help you write with more power and control.
If you want to be among the first to find out when it is launched, just sign up for my mailing list right here and I’ll be sure to let you know just as soon as it’s ready. Oh, and I’ll throw in a brief report with 10 quick tips for easy editing if you sign up soon.
Topics: Power Grammar | No Comments »
Website Copywriting Services
By admin | September 18, 2007
You have a website that’s sitting pretty out there in cyberspace, but nobody’s buying.
What’s wrong?
A lot could be wrong. But assuming that what you have to offer is a great deal and that there are people out there who would love to buy it if only they were properly motivated, there is also a lot you can do.
One of the keys to turning non-performing sites into sites that sell is good copywriting. And I can help you with that.
My background is in linguistics, and I’ve become fascinated with the persuasive power of copywriting, so I’ve spent several years studying it and practicing getting good at writing such copy myself. My motto is:
Language is power. Use it!
Linguistic leverage can be yours for the asking (and a price).
Let me write your salespages and turn lookers into buyers!
On a space available basis, I will also be happy to help you on retainer, for example with ongoing email campaigns. I could either write them for you or just tweak the ones you write. Your choice.
The sooner you’ll upgrade your web copy, the sooner your customers will flock to your door, sign up for your newsletter, and send money to YOU.
Email me for more information at
Topics: Copywriting | No Comments »