Archive for April, 2009

Small Business Marketing and Storytelling: an Unexpected Synergy

Thursday, April 30th, 2009

Storytelling and small business marketing.  At first sight, you might be a bit surprised by this combination. Thoughts of tall tales come to mind.  But if you think about it for  a bit, there are numerous ways in which stories can help you market and build your business.
Let me tell you how I got the [...]

Twitter for Business: How to Take Advantage of the Social Networking Boost

Wednesday, April 29th, 2009

Maybe you’ve heard of Twitter.  Chances are that you either don’t think it’ll be useful for your business or you don’t really know where to get started.  Read on to find out more.
Question 1: Can it help your business?
Answer: Yes!  But you have to approach it the correct way.
Question 2: What is the correct way?
Answer: [...]

Article Marketing: The Key To Attracting Perfect Clients And Customers

Sunday, April 5th, 2009

Would you like more prospects and clients?  If you’re running any kind of business — or plan to — chances are the answer is yes.  And there’s a way to attract just the right kinds of clients inexpensively and increasingly over the year, and that is article marketing.  It can really grow your client base.
How?  [...]